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Beauty Industry

Designing for Global Consumers

Beauty Packaging's seminar drew a crowd at Luxe Pack New York.

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By: Jamie Matusow

Editor-in-Chief

Beauty Packaging’s editor Jamie Matusow created and moderated the seminar “Innovative Packaging that Translates Across Global Markets,” and it drew a crowd in the conference area on the first day of Luxe Pack New York.

The three expert speakers described how packaging can be designed to transcend borders – and why it should.

Here are the tips from these experts: Dr. Benjamin Punchard, senior global packaging analyst, Mintel; Sage Brennan, co-founder, China Luxury Advisors; and Scott Widro, executive vice president of operations and supply chain, Gurwitch Products.

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